Colin Greenhalgh is a true Bostonian – born here, raised here, and continues to live here. He has been in commercial real estate for almost 11 years, primarily working in the downtown markets.
Colin joined Truss, an online marketplace for commercial real estate, in October 2018 to open their Boston office because of his continuing compassion to help startups find the right office space or coworking space for their budget and company culture. He has found that a lot of entrepreneurs who are looking for a space don’t know where to start. And he loves to be a sounding board for those entrepreneurs, supporting them in better understanding their own needs and finding space through the Truss marketplace that can serve their company’s short and longer-term goals as they grow. (more…)
As your startup grows, so do the challenges of your sales organization. For bootstrapped or early-stage business, customer acquisition relies on unstructured, ad hoc process development and a few goal-driven hunters. Your customer value proposition and pitch are in constant flux with new features, hiring and onboarding increasingly become even more challenging (especially as you start hiring in new geographies), and customer retention takes center-stage. Sales reps need different support at each stage of your business’ evolution.
Vanessa Boynton was first drawn to the world of public relations in high school. She spent two years in a marketing course, where she fell in love with the discipline for how it blended art and psychology.
From there, she went to school for integrated marketing communications, where she became particularly drawn to storytelling through PR. She was fascinated by the puzzle and practice of identifying exactly the right words to get a message across.
Larissa Rocha joined as employee number one when Brex when it was just an idea.
However, before we can truly explore the impact Larissa has had on Brex, helping it go from beta to unicorn in 6 months
, we need to pull back the curtain and understand this company’s incredible roots. Starting with the story of Henrique and Pedro, the two founders of Brex